What to learn from the biggest BPO CX merge
In a ground-breaking move, Concentrix and Webhelp have merged to revolutionize the global customer experience landscape. We talk about how this alliance is poised to transform B2B markets and outsourcing potential while unlocking unprecedented value for clients worldwide. Delve into the strategic motivations behind the merge and its profound implications for digital CX, marketing, sales, and technology. Join us as we explore the personal journey behind this merger and envision a future shaped by innovation, collaboration, and unparalleled customer-centric solutions.
2024 GTM Pulse Survey
We asked our community what could be the biggest go-to-market challenge in 2024. The answers were in favor of Positioning/Messaging (67%) then Churn and Lead/Demand Generation (both at 17%) and close to 1% who said Product market fit will be an issue.
In our 2024 forecast survey, we analyzed what trends are expected for the new year and in particular what threats. The results were not surprising since the product and competitive positioning have always been among the top priorities for growth and the outcome of the interviews confirm that.
What are those key actions organizations and revenue leaders may take to cope with such a gap?
What do multi-language intent solutions mean for B2B and why they become crucial
Innovative B2B Intend Technologies are impacting B2B with multi-language capabilities expanding the opportunity to the rest of the world. Here we explain what this means and why B2B Intent Signals became so crucial.
Planning and Budgeting Strategies for 2024: focusing on growth & innovation
In the evolving landscape of 2024's business strategies, a pivotal shift is underway in planning and budgeting. Forrester, a renowned advisory firm, advocates a balanced and forward-thinking approach, urging leaders to align their expectations with realistic growth projections.
Embracing stakeholder expectations while navigating the demands of empowered digital customers necessitates a strategic investment in AI. Forrester champions AI as the linchpin for growth in planning and budgeting, citing its transformative potential across operational realms.
Navigating Challenges: Chief Sales Officers in the Modern Business Landscape
Explore the complexities faced by Chief Sales Officers (CSOs) in today's dynamic business world.
From striking the right balance between 'hunters' and 'farmers' in the sales team to tackling the challenge of limited visibility into field-level activities, discover how CSOs are navigating these obstacles to drive growth and excellence in their organizations. Learn actionable strategies to optimize sales team dynamics and gain real-time insights into client interactions.
Join us on a journey through the modern sales landscape and uncover the keys to success for CSOs
Embracing Hybrid Work 2.0: A New Dawn for Revenue Growth
In this article we are exploring the pros and cons of remote vs office work in revenue generating roles and giving our perspective for both professionals and leaders with a new model.
How Generative AI is affecting B2B
Here is our view on the new trend affecting B2B relationship and delivery for research and data gathering as well as content creation. Whether is called chatGPT or any other generative AI technology.
Talent, Partners, Providers Relationship
Whether you cultivate talent in-house or partner with strategic allies a consolidated sourcing process should be in place to feed your business operation.
Agile ABG Framework
Account strategy is at the core of how organizations are aligned and serve their clients. Account Based Growth encompasses all the departments and brings them into one place.